SOCIAL + DIGITAL DISPLAY + PRINT
THE STRATEGY
We created a series of social-first videos to position Dexcom as a key tool in a healthy lifestyle shift. The content highlighted how real-time glucose insights help users understand what and when to eat, while also offering valuable feedback for those on GLP-1 medications. By integrating Dexcom into everyday routines, we showcased it as a smart, empowering companion for better health decisions.